Happy July 4th

Half way through the year and where is your business going ?

This is, officially, the first full year of post-pandemic commerce. If haven’t yet noticed a significant change, you are not alone. According of our own SMB business owners, this first Hal-year falls into one of three categories:

  • Back to Normal – who are you kidding? In reality unless your business is in Life Sciences, Research or other industries where a cooperative work environment is almost mandatory, this is very unlikely.
    • Mix and Match – For both workers and their bosses, the hybrid work environment had its plusses and minuses. Now that the offices and work places are fully reopened many are asking , What’s Next ? Our poll found that the smaller businesses, less that 10 full-time workers, have to answer this questions with authority. If cash flow and profits are down, then a Back-To-Work-As-Before approach is justified. That is for the owners and Managers. For many workers that may be a tough sell.
    • Still Crazy After All These Years – this is true for a lot of SMB’s I have spoken to. Many feel that they are still seeking a ‘new norm’. They are not alone, but in much smaller numbers than you might think. Many of their suppliers and co-workers feel that these companies have spent so long complaining about the pandemic impact, that they cannot face their new reality. If true, they are in for a rocky road ahead. In fact, we have found, that many of them are close to closing up for good. Many others already have. Sanity has its virtues.